ALET: warm editorial agency landing with a horizontal project ribbon

Tier: inspiration
Roles: hero, proof, capability, closing
Feel: light, warm, premium, editorial
Motion: pan, reveal
Source: public-site
Site: https://aletagency.com/
Licence: Captured from a Refero-hosted recording and the live site; description only, no redistribution of the source.
Captured: 2026-10-04
Captures: frames: https://images.refero.design/styles/refero.design/video/e7d8e4cb-c092-4909-b026-3335b22334a3.mp4
both: https://aletagency.com/

What it does

A warm muted canvas surrounds a widely spaced ALET mark and an irregular horizontal ribbon of fashion, interiors and campaign images. Small discipline labels frame the ribbon, with a centered serif agency statement and a linear/random switch underneath.

Section roster

1. Spaced agency identity. 2. Discipline labels. 3. Horizontal project ribbon. 4. Agency statement. 5. Linear/random control.

Why it works

The broad empty margins make the image ribbon feel curated rather than crowded; understated labels and a serif statement give the agency a quiet editorial voice.

Source and capture notes

Refero [style page](https://styles.refero.design/style/9b5203a8-07c8-4987-94c5-6411970896d2) and [recorded video](https://images.refero.design/styles/refero.design/video/e7d8e4cb-c092-4909-b026-3335b22334a3.mp4); [live site](https://aletagency.com/) checked on 2026-10-04. The recording is a point-in-time reference; current site content may differ. Descriptions distinguish the recording from the current page where they differ. Layout and motion notes come from sampled recording frames and automated live captures; interactive controls were not comprehensively tested.